ReliaQuest, the AI-powered security operations leader, has formed a new partnership with the PGA TOUR, becoming the official cybersecurity sponsor for both the PGA TOUR and PGA TOUR Champions. This alliance extends ReliaQuest’s mission to increase cybersecurity awareness and highlight career opportunities in the field to a global audience.
The partnership will feature ReliaQuest through television content, player partnerships, and on-site activations at tournaments across the country. A highlight of this collaboration includes the new “ReliaQuest Better Outcomes” segment, which will showcase the PGA TOUR’s ten most challenging holes along with strategic insights from top players and past champions—reflecting ReliaQuest’s philosophy of confronting challenges and continuous improvement.
“Cybersecurity is the greatest technical challenge of our generation, which creates an immense amount of opportunity,” said Brian Murphy, ReliaQuest founder and CEO. “Much like in golf, cybersecurity takes focus, consistency and the willingness to get a little better every day. For those driven by that performance mentality, there’s no better industry to be a part of.”
This national sponsorship builds upon ReliaQuest’s existing presence at the Valspar Championship, part of the PGA TOUR’s Florida Swing, beginning this week at Palm Harbor’s Innisbrook Resort. During the tournament, ReliaQuest will host the “Make It Possible Youth Golf Clinic” in collaboration with First Tee – Tampa Bay, teaching young golfers essential life skills including focus, adaptability, and perseverance.
Brian Oliver, PGA TOUR Executive Vice President of Corporate Partnerships, stated: “The PGA TOUR is honored to welcome ReliaQuest into our family of marketing partners and look forward to showcasing its security offerings to our fans on-site and watching at home. It is always a pleasure to collaborate more closely with other leading global companies, and we are eager to jumpstart that partnership during the PGA TOUR’s Florida Swing in ReliaQuest’s backyard.”
